CLIENT:

Advanced Research Center (ARC) & Anti-Fragility Health (AFH)

PROJECT INFO:

ARC is a clinical research center that performs trials on various populations groups. Its sister branch is Anti-Fragility Heath (AFH), a private health clinic that specialize in combining functional & lifestyle medicine to prevent chronic illnesses. It’s shop sells supplements, medicines, and other medical essentials.

WIREFRAMES:

Quick sketch mock-ups regarding the general layout for home, shopping and product info page.

HOME PAGE BREAKDOWN:

Taking inspiration from various make-up companies, the shop website is designed to be simple to understand and easy to navigate. A banner on top displays any upcoming events/discounts. Below are product slides for both women and men to facilitate easy purchase. Above is the navigation bar categorizing all of our sold products.

SHOPPING PAGE BREAKDOWN:

On top is the sticky navigation, allowing users to access all categories. Hovering above them will bring down a drop-down menu with specific subsections. Users can also filter out what products they’re specifically looking for and customize their display style (grid or list).

PRODUCT PAGE DESIGN:

Relevant information is displayed on the page. Hovering over the product will display the image in a higher resolution. Below is a slide displaying similar products, encouraging potential shoppers to browse more on the website.

ADDITIONAL MARKETING:

Brochures, Grand Opening Flyers, and Business Card